Dutch Awearness is a company that works on the visibility for consumers, who, what, and where. At the moment, the focus is placed on making recyclable work wear and corporeate wear. As chain manager, Dutch Awearness makes sure that its clothing chain remains circular. Key elements of this are transparency and traceability. They therefore work with a system which shows you where your clothes are from.
With the system, they also look for new possibilities. For example, the planning of new circular textile chains, the testing of new business models, and developments of sustainable textile innovations.
Infinity is the current fabric used for making work wear. By using this fabric, Dutch Awearness saves 95% water, 63% CO2, and they reuse textile waste! In order to guarantee the quality of the clothes, Infinity clothes can be recycled up to about eight times. Afterwards, the material is processed, for example, into furniture.